Best Landing Pages In 2020 For Sports Apps
Every app developer is worried about the presence of their app in the app store and their only focus is on app store optimization.
But in reality, many mobile marketers are yet to realize the importance and full potential of app landing pages. You will need a central hub for marketing your app, an area that will help you to grow your app’s audience by creating a way of contentment around it. This is the rationale that each app needs an efficient, well-designed, mobile app landing page.
Landing pages have significant importance in driving visitors to a particular site for a call to action of some type. They are successful because they have the potential to turn mere visitors into customers if the call to action(CTA) is captivating enough. Landing pages can benefit businesses in some ways and it’s highly important to develop the landing page for your app. In this article we will discuss:
- What are the good reasons to have an app landing page?
- 8 examples of amazing sports app landing pages that have high conversion rates.
What Is An App Landing Page?
An app landing page is a dedicated web page designed by mobile app developers to promote their apps. It describes the mobile app’s features and functions to the visitors and could entice visitors to CTA and increase conversion rate.
An app landing page helps you to reach business goals by promoting new products, attracting new customers, and reaching a specific niche market. They are effective as it allows you to reach your goal or audience using strategies that allow them to be very specific in their approach to reach a particular audience or goal.
Whether through a marketing campaign or through organic search traffic, this is where your leads will land to get more information about your app and to download it.
Here are the good reasons to have an app landing page
If you host the app landing page on your business’ website, this will increase online traffic and potentially lead to greater brand visibility, trust, lead retention, and profit.
Landing pages can:
- Boost business objectives: App landing pages promote new products. Their main goal is to attract new customers and boost conversions, which in this case promote downloading the app.
- Generation of high-value leads: Landing pages have a single focus objective and one call-to-action – to get people to convert; in this instance, to download the app. As opposed to people who may end up on your site’s homepage, the prospects who have come to the app landing page are high-value leads because they are looking for a particular value that your app can provide.
- Increase conversion rates: To increase engagement of users and hence conversions, a well-designed app landing page plays a major role.
- High Brand awareness: By collecting leads from the marketing campaigns, app landing pages are a great way to promote awareness of the brand and funnel some of that traffic further through your website.
- Enhance Brand credibility: Apps with landing pages give users more information and build trust – important prerequisites for conversions.
These 8 sports app landing page examples show mastery of design, branding, and strategy.
1. Cricbuzz - Live Cricket Scores & News
Cricbuzz is one of the largest players in the mobile app for cricket news in India. The mobile app is offered by the website of the same name. It gives wide coverage of all International cricket, IPL, BBL, CPL, Natwest T20 Blast, and other major cricket tournaments across the world. Tons of domestic cricket coverage too.
App Features
- The app gives you superfast live scores and ball by ball text commentary. Audio commentary is also provided in English and other domestic languages
- The app provides you with comprehensive player profiles that have included their stats, runs, wickets, etc
- ICC ranking of teams and players for Tests, T20, and ODI is provided
- Schedules for upcoming matches are provided and results of past matches also can be viewed
- The latest news and editorial in the field of cricket is updated instantly so that you will not miss anything
- The app will notify you regarding live matches and breaking news.
- The app is user friendly and has beautiful video content
Why is this landing page good?
- Simple, structured sections make this page easy to digest
- Well-executed sports video on left side showcases app functionality
- The short page that guides you to the different sports news across the globe
- Simple, straightforward messaging (no fluff) and app landing page well organized
Rating: 4.4
Installs: 10,000,000+
Page Size: 875KB
Page Speed Score: 92
Page Loading Time: 5.6s
Developer Email: android@cricbuzz.com
Website: https://www.cricbuzz.com/
2. theScore
This app is considered as number one sports app by millions of sports fans 🏈 🏀 ⚾️ ⚽️
It features coverage of news, scores, stats, sports betting coverage, and videos from NFL Football, NBA Basketball, NCAA Basketball, MLB Baseball, NCAA Football, NHL Hockey, WNBA Basketball, English Premier League Soccer, La Liga Soccer, Champions League Soccer, PGA Golf and every league and competition.
App Features
- This app shows scores, schedules, trades, and other big news.
- The app is free of advertising, so the user can easily watch without any distraction
- You can have a customized feed with contents from all of your favorite sports, teams, and leagues
- Allows you to quickly watch the latest top headlines and scores of every sport of your choice.
- They have cool chatting and messaging features so that you can easily connect with other fans around you through the messaging feature on the app. You can chat with individuals or found out a gaggle chat for friends
- Discover the most important social stories of the time that has sports fans on a buzz
- The UI is fairly clean and therefore the coverage is typically competent.
Why is this landing page good?
- The website itself is gorgeous, bold, and clear, and really strongly branded.
- Very clear call-to-action at the top right-hand side that is easily visible to visitors
- They ask for your “like us on Facebook”, Doubled up on social proof: millions of people + big brands.
- Scrolling down the page gives you the latest sports news which is very informative.
Rating: 4.7
Installs: 10,000,000+
Page Size: 1.61 MB
Page Speed Score: 68
Page Loading Time: 9.0s
Developer Email: thescoreapp@thescore.com
Website: https://www.thescore.com/
3 LiveScore
Get full updates with the latest scores and live sports action across the world with LiveScore. LiveScore has everything related to news, results, stats, and data on football and other sporting events. It provides you with everything you need to know including live sports action and the latest scores. The app specializes in football, soccer, tennis, cricket, basketball, and hockey.
The uniqueness of this app landing page is in its design. Dark background, very large headlines in striking sans-serif fonts, condensed content sections, and contrasting red and cream colors to accentuate main points create what is possibly the most visually engaging landing page on our list.
App Features
- Live notifications on scores, goals, and cards for multiple matches and sports at the same time. You can get anything specific you want by following the match.
- Explore icon allows you to discover competitions across hundreds of different sporting events
- You can track the ball and action through the pitch view
- The calendar feature helps you to identify upcoming matches
- Live match commentary is available
- Whether you follow football, hockey, basketball, or tennis, all sporting news is available on the app.
Why is this landing page good?
- Alternating left and right-aligned features to keep users engaged
- Simple, structured sections make this page easy to digest
- The short page that guides you to the different sports news across the globe
Rating: 4.4
Installs: 10,000,000+
Page Speed Score: 90
Page Loading time: 12.4s
Page size: 0.97MB
Developer mail Id: support@livescore.com
Website: https://www.livescore.com/en/
4 FIFA Official
This is a beautifully designed app for football lovers. You can get updates with live football news across the world with the official FIFA app. It is something that every football fan must-have. You can view breaking news, Interviews, highlight clips, and exclusive videos, and everything on this app.
App Features
- Full coverage of every FIFA tournament including Futsal, Beach Soccer, and FIFA World Cup
- Information on fixtures, line-ups, results, and more of 197 national leagues and competitions
- Real-time updates on all your favorite teams and divisions
- The latest news in the field of football is updated instantly so that you will not miss anything
Why is this landing page good?
- Well-executed sports video to showcases app functionality
- Awards section to communicate product credibility
- The showcase of success stories and blogs on the winner’s success stories is really compelling
- Stunning images & multiple auto-play videos showcasing the app in action
- Strong social proofing can be seen on top different social media platforms.
Rating: 4.4
Installs: 10,000,000+
Page speed score: 54
Page Loading time:5.5s
Page size: 2.58MB
Developer mail Id: officialapp@fifa.org
Website: https://www.fifa.com/
5 Premier League
The Premier League is the most-watched English football league in the world. The Premier League app is available for free and it is one that every follower must-have.
The app gives you statistics and scores of 27 years of the league and the latest news and updates.
App Features
- The app allows you to manage your fantasy premier league team
- Video highlights of the greatest moments in football
- Detailed profiles of all players ever to have played for a Premier League club
- News and stories from all your favorite clubs
- Clubs featured include Arsenal, Liverpool, Portsmouth, Swansea City, and more
- Detailed statistics providing insight on key performers in each position
- In-depth profiles on all players to have played for a Premier League Club
- Profiles on every Club in the Premier League’s 27-year history
Why is this landing page good?
- Color consistency - great use of white, over that beautiful shade of cerise color and beautifully showcasing of logos at the top on the white border.
- Attention-grabbing, High-quality Images, with the scroll you can see the color change that is really attractive.
- Sections are quite simple and well-structured and the small amount of concise
- CTA can be seen at the top to grab visitor attention
Rating: 4.4
Installs: 10,000,000+
Page speed score: 32
Page Loading time:14.7s
Page size: 6.17MB
Developer mail Id: info@premierleague.com
Website: https://www.premierleague.com/
6 ESPN
ESPN is the largest mobile app for sports news in North America. This app keeps you ahead of all sporting news with up-to-date content on scores, video clips, and other sports news across the globe. You can sign in to the app to personalize it and get information on the sport of your choice and your favorite teams. It features coverage of all of the biggest sports, including the NFL, MLB, NHL, NBA, WNBA, and more. It also features a streaming service with live games and commentary for $4.99 per month.
App Features
- It gives wide coverage of a variety of different sports including football, cricket, tennis, golf, basketball, and more.
- This app gives real-time updates on scores and breaking news from your teams
- You can easily pick your preferred league or team to get stories and videos.
Why is this landing page good?
- Multiple clear call-to-action, you can see at the top of the left and right side of the page
- You can experience the product without having to sign up!
- .Simple, structured sections make this page easy to digest
- A short page that guides you to the different sports news across the globe
Rating: 3.6
Installs: 50,000,000+
Page speed score: 31
Page Loading time: 23.6s
Page size: 4.77MB
Developer mail Id: espnmobilefeedback@espncustomercare.com
Website: https://www.espn.in/
7 BBC Sport
BBC Sport is another great app for sports news and coverage. The BBC is world-renowned for its dedication, care, and constantly improving its digital offering. This is an official BBC Sport app that offers the latest sports news, live-action, scores, and highlights. Through this app, you can follow the latest sporting action. You can set personalized sports news and event reminders. The app is mainly focused on sports from the Foggy Albion - football, Formula 1, rugby, cricket, tennis, and golf. As for other sports, it provides brief information with links to dedicated resources so that you can keep track of almost everything, from archery to rowing. The most important part of this app is that it is the BBC. The app gives much information about the sporting world, including interviews and videos. The app is, as you would expect from the BBC: clean, stripped back, usable, and a nice user experience.
App features
- You can create your own personalized sports news notifications by using the “My Sport” page, bringing together the stories, results, and fixtures for the topics you love - with more than 300 topics to follow
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It allows you to set reminders for upcoming events and you will get a push notification when the event starts
- The app has a Home screen displaying the top stories & analysis of sports from across the Globe.
- You can watch major sporting events live or catch up with on-demand highlights
- you can Set notifications for sports news for more than 150 football teams, dozens of cricket and rugby teams, and every Formula 1 race.
- The app allows you to Discover upcoming live events and access live catch-up video, audio, and text commentary within the Live Guide
- Read the top sports headlines using our widget.
- it has live cast and on-demand video to your TV using Chromecast
Why is this landing page good?
- The sticky navigation header with a CTA
- Great visual of the news through high-quality images and videos
- Beautifully structured content
- Beautiful showcasing of featured videos
- Oversized fonts and latest news shots you simply can’t miss
- Simple, structured sections that are well organized and the page is easy to understand
- Newsletter call-to-action focuses on the benefit: “Sign up to receive the latest news”
Rating: 4.5
Installs: 1,000,000+
Page speed score: 74
Page Loading time: 9.9s
Page size: 1.40MB
Developer mail Id: sportapp@bbc.com
Website: https://www.bbc.com/sport
8 Yahoo Sports
Yahoo Sports is the most popular sports news source on the Internet. It covers all sports news and highlights of the main North American sports along with many others. The app includes live game streaming for select sports. Additionally, it covers trades, updates, breaking news, rumors, scores, and schedules. The app may be a bit bloated. Plus, Yahoo suffers from an equivalent level of opinion-over-fact sort of column writing as ESPN. However, when push involves shove, the app gets it down. It’s also free with ad support.
App features
- Yahoo Sport is the fastest way to access live scores, stats, news, and standings for your favorite leagues, teams, and players.
- You can get schedules, game highlights, and updates in your own personalized news stream.
- With this app, you get full coverage of football league, NFL, NBA, MMA, Boxing, Cricket, Tennis, Cycling, F1, and other sports.
- You can stay updated on what’s happening across all the teams, leagues, and championships you follow.
- Its feature allows you to set alerts for your favorite teams so that you get notifications when you want them. You can Find out every time they score a goal or only when the game starts. Your choice.
Why is this landing page good?
- Well-executed sports video on left side showcases app functionality
- The short page that guides you to the different sports news across the globe
- Simple, structured sections make this page easy to digest
- Simple, straightforward messaging (no fluff) and app landing page well organized
- Very clear call-to-action with newsletter CTA
- A great deal of social proof makes this landing page exceptionally well-balanced.
Rating: 4.7
Installs: 5,000,000+
Page speed score: 33
Page Loading time:19.4s
Page size: 4.29MB
Developer mail Id: sports-app-android-feedback@oath.com
Website: https://sports.yahoo.com/
